“There’s a reason white gold is so popular right now. It’s a blank canvass to showcase gem stones. It’s clean and modern. It’s reflective, so it actually brings in all the colors of the surroundings. It’s simply more elegant because it’s not trying so hard.” - David Rackoff, MatterLA.com
“Yellow gold is classic. Why go to the trouble of obtaining gold— the ultimate luxury material— and then make it look like something else? Yellow gold is noticeable and striking, and diamonds shine so nicely in them. For thousands of years, yellow gold has been considered the most beautiful metal, and it will be for the next thousand years.” - Art Faramarzi, MatterLA.com!
Those guys work together? You can see that people have strong opinions about different colors of gold. In the end, it’s all luxurious and gorgeous, and there’s a place for white, yellow, and rose gold in every woman’s jewelry collection.!
So first, some basics about gold. Pure gold is 24 karats, and is always yellow. Pure gold is expensive, beautiful, and really soft. Jewelry made out of 24k gold gets dinged and scratched like crazy. So artisans mix a certain amount of non- gold in with gold to make it a better medium for jewelry. This also opens up the possibility of different colors of gold.
Yellow gold for jewelry is usually an alloy (a metal mixture) of gold, copper, silver, and zinc. If you have a ring that has a 750 stamp on it, that means it’s 75% gold, and 25% of some combination of those other metals. Remember, that’s a good thing. It makes the ring more durable.
White gold is gold that has been alloyed with silver, platinum, or nickel, which are all white or gray. White gold stamped with 750 is still 75% gold. But how does mixing yellow and gray become white? White gold jewelry is then coated with rhodium (similar to platinum). So when you have a white gold necklace, the part you see is actually rhodium.
Rose gold is usually created from an alloy of gold, copper and silver. There are other colors of gold, such as green gold (used by Kieslstein-Cord among others), purple gold, red gold, and grey gold. But yellow, white, and rose are the main colors used in fine jewelry.
What are the pros and cons of each type? Well, yellow gold has historically been the most popular kind of gold. It requires the least maintenance. It looks good on most skin tones. It’s the metaphoric (and literal) “gold standard” for gold. (Nobody wants a white gold medal at The Olympics). The cons are that it can arguably wash out pale skin. The color may compete with the color of a stone (or lack of color of a diamond). Yellow gold that is 24k is easily damaged.
White gold is currently more popular than yellow gold for designer jewelry. It looks great on pale or pinkish skin. It compliments a diamond extremely well. The cons for white gold are that it may need to be re-rhodium-ed every few years (not a difficult or expensive process). It may look too stark against dark skin. It’s not what you think of when you think of gold. (Is this silver? Platinum?).
Rose gold is sweet, romantic, and fun. It’s very “in” at the moment. It looks great with any skin tone. The only cons are that trends come and go, and rose gold is kind of a trend. Also, since copper is used, a very small percentage of women may have a reaction to it.
Can you wear a yellow gold ring and a white gold necklace at the same time? Well, it used to be considered tacky. Like back in the eighties. When people wore matching blouses, skirts and shoes all as part of one outfit. These days, it’s actually a minor fashion crime to be too matchy-matchy. While it’s no crime to wear all yellow, or all white gold, it’s certainly acceptable (and even cool) to mix up gold colors in one outfit. White, yellow and rose gold are often used in thesame piece of jewelry. Like everything related to fashion, this is largely a matter of taste, but if it looks good to you, then go for it.
When considering buying a piece of fine jewelry, the most important thing is that you like the way it looks. Most top designers use all three kinds of gold. You can often see the same piece rendered in more than one kind of gold. This is a great way to comparison-shop, and see which version you respond to. All three types of gold hold their value about the same (though yellow gold is a bit more of a safe bet, and rose gold a bit less so). If you’ve always stuck to one kind of gold, it can be fun to expand your collection into another. !
“Gold is gold. It’s all beautiful and valuable. Buy what makes you happy.” — Art Faramarzi, MatterLA.com!
“Agreed.” — David Rackoff, MatterLA.com!
By Cassie Norris-Stein